“Invest in Shanghai, Share the Future” Overseas Promotion Campaign (Singapore)
——Roadshow of Key Investment Promotion Projects for 2024 to Build Shanghai into an International Consumption Center
On the afternoon of January 29, the “Invest in Shanghai, Share the Future” Overseas Promotion Campaign—Roadshow of Key Investment Promotion Projects for 2024 to Build Shanghai into an International Consumption Center was held in Singapore.
The event was co-organized by the Shanghai Municipal Commission of Commerce and the Pudong New Area Government, with support from the Singapore Chinese Chamber of Commerce & Industry (SCCCI) and Enterprise Singapore. Tan Sock Joo, Deputy Director of the China Division of Enterprise Singapore, and Charles Ho, Core Council Member of SCCCI, attended and delivered speeches. More than 150 representatives from Singaporean companies, business associations, and professional organizations, including Temasek, CapitaLand, Hong Leong Group, Keppel, and DBS Bank, participated in the event.
Zhu Yi, Deputy Director of the Shanghai Municipal Commission of Commerce, delivered a keynote speech, highlighting the economic and trade exchanges between Shanghai and Singapore. She emphasized that, through the Shanghai-Singapore Comprehensive Cooperation Council, a comprehensive and institutionalized platform for cooperation, Shanghai will continue to expand its collaboration with Singapore, with a focus on developing projects, sharing experiences, and strengthening ties in areas such as business services, financial services, the digital economy, technological innovation, and urban renewal. Shanghai is accelerating its development into a modern socialist international metropolis with global influence, strengthening its “four functions” as a highland for global resource allocation, an incubator for sci-tech innovation, a driver of high-end industry development, and an important opening-up hub, and advancing its development into “five centers”, namely international centers of economy, finance, trade, shipping, and sci-tech innovation. This will create more market and growth opportunities for Singaporean companies. Shanghai will also continue its efforts to create a world-class business environment, ensuring that Singaporean investors achieve new successes and greater development in the city.
Yang Chao, Executive Deputy Head of Pudong New Area, gave a thematic presentation, promoting the achievements of Pudong New Area and China (Shanghai) Pilot Free Trade Zone in institutional opening-up, with particular emphasis on Pudong’s strengths in this field. Yang stressed that as a pioneering area, Pudong has been at the forefront of aligning with high-standard international economic and trade rules such as the CPTPP and DEPA. Opening-up is embedded in Pudong’s development DNA, and reform and innovation remain central to its path forward. Pudong will fully leverage legal authorization to inspire greater confidence and motivation among a wider spectrum of global investors and businesses.
Centered around the theme, this event featured Shanghai’s policies and key projects aimed at promoting urban renewal, building the city into an international consumption center, and establishing a pilot zone for Silk Road e-commerce cooperation. The Shanghai Hongqiao International Central Business District and Huangpu District provided presentations on regional development initiatives. Pudong New Area Commission of Commerce, Pudong Science Technology and Economy Commission, Lujiazui Administration Bureau, Expo Administration Bureau, and Jinqiao Group showcased Pudong’s efforts to promote key industries such as consumption, financial services, and fashion culture, while introducing relevant policies and resources. Jinqiao Group particularly spotlighted the Golden Middle Ring project.
During the event, representatives from Ernst & Young and Allen & Gledhill shared their insights and experiences as professional service providers in supporting Singaporean companies in investing and developing in Shanghai by leveraging their global networks and platforms.
During their visit to Singapore, officials from the Shanghai Municipal Commission of Commerce also met with government agencies, including the Economic and Commercial Office of the Chinese Embassy in Singapore and Enterprise Singapore, as well as renowned Singaporean companies such as Surbana Jurong, Dyson, and CapitaLand.
